Hey, I’m Andreas 👋🏼

I lead the marketing & sales department of a fast-moving team, managing 18 people and more dashboards than I can count.

Over the past 8+ years, I’ve helped (early-stage) startups grow from zero to seven-figure revenue - building MVPs, testing wild ideas, and creating funnels that actually convert (and sometimes crash spectacularly).

The Growth Diary is where I share what actually works (and what doesn’t), minus the LinkedIn fluff. Think of it as field notes from someone who's been in the room when the deck didn’t load, the pitch fell flat, or the “quick test” spiraled into a 6-week project.

If you're into real talk about what it takes to grow things, you're in the right place.


Here are some of my most popular articles to help you get started:


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Insights from a Marketing & Sales Director trying to scale growth without losing his mind (or budget).

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For the past 8 years, I’ve helped companies grow from “what are we doing?” to 7 figures and beyond. Here, I share what worked, what didn’t, and all the chaos in between.